The quantum state cannot be interpreted as something other than a quantum state

Speaking of Scott Aaronson, here is his entertaining, as always, take on the recent quantum foundations paper by Matthew Pusey, Jonathan Barrett, and Terry Rudolph. Scott ends with the following (after taking a jab at Luboš Motl):

There’s an important lesson here for mathematicians, theoretical computer scientists, and analytic philosophers. You want the kind of public interest in your work that the physicists enjoy? Then stop being so goddamned precise with words! The taxpayers who fund us—those who pay attention at all, that is—want a riveting show, a grand Einsteinian dispute about what is or isn’t real. Who wants some mathematical spoilsport telling them: “Look, it all depends what you mean by ‘real.’ If you mean, uniquely determined by the complete state of the universe, and if you’re only talking about pure states, then…”